The Relationship Between Poor UX & Lost Revenue

Went to my local gas station/carwash this morning. Not my favorite place to either fill up or wash my car, but its easy-to-get-to location and combination of the two services make it a popular destination and give it a significant competitive advantage.

The story with this place is the same as it is in most towns: Premium gas prices due to a wash on premises. They're always a few cents more than competitors just a few miles down the road in either direction because the nearest wash is ~5 miles away.

Alas, their point of difference is also their Achilles' heel.

On UXD: Bill Maher

June 10, 2011 New Rule: Country Crock

On UXD: Michael Palin

Radio, Radio

Inspired Inspired by a recent series of blog posts by Luke Sullivan, I revisited my radio reel. Frankly, it hasn’t seen the light of day in years because I haven’t been getting hired to write spots. It's all about the digital these days.

A Work in Progress

Trying to put together something that represents the kind of work that I do for the gazillions of agencies (and their clients) that I do it for.

I Am Jack Kerouac, if Only for the Morning

Up early, out the door and in downtown Michigan City, Indiana, to catch the Southshore to Chicago for a day spent working on the reel. (Hellava sentence, that one.) The sky is a perfect blue—the kind of blue that pairs so nicely with the lake that’s just a few blocks away. I figure that I better take this all in now because it will make for a nice mental respite during the long hours of a looming editing session spent deep inside a downtown skyscraper.

Showing the Work

As someone who subcontracts for large agencies, as well as services his own clients (thereby hiring subcontractors), I’ve always been conflicted about what work to show and how to show it.